Zenterio and Deutsche Telekom – Walkthrough of the Partnership
Deutsche Telekom (DT) updated their TV service to Magenta TV powered by Zenterio OS at the end of 2018. The service is available on mobile and OTT devices, as well as on IPTV set-top boxes (STB) where more features are added together with a whole new UI.
Within a couple of weeks from the first roll-out date, all customers across Germany had access to this new software. This was the culmination of a multi-year collaboration and a series of TV STB product launches done by DT, supported by Zenterio. The first DT product powered by Zenterio OS was launched in the start of summer 2017, when DT started to modernise the viewing experience in Germany, one of the market’s largest deployments of IPTV STB.
The partnership became a great success for both Zenterio and DT and just a few months later, in the Autumn of 2017, the first 4K IPTV STB was launched. Germany had at that time become the leading 4K TV market in Europe which made the timing of their high-end EntertainTV launch perfect. For the first time ever, DT could offer a 4K service to their customers.